Cultural Significance of the Horse
The horse has long held a special place in Native American culture. Often referred to as the Horse Nation, horses—like the drum—have a way of comforting, healing, and bringing Native people together. Spending time around them is good for the heart and good for the spirit. During Indian Horse Relay, riders embrace their culture through horse paint designs, bareback riding, and wearing traditional Native American regalia.
Potential Relay sponsors - October 2022
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Arc'teryx Outdoor Apparel and Equipment
Arc'teryx is a Canadian high-end design company specializing in outdoor apparel and equipment headquartered in North Vancouver, British Columbia. It focuses on technical apparel for mountaineering and Alpine sports, including related accessories. Arc'teryx is known for their waterproof Gore-Tex shell jackets, knitwear, and down parkas.
Founded in 1989 as Rock Solid, the company re-branded in 1991 as Arc'teryx to produce outerwear and climbing gear for the Coast Mountains. The company was sold to Salomon Group in Annecy France in 2001 and Amer Sports in 2005, and in turn Amer was sold to Anta Sports in 2019. Arc'teryx maintains two divisions: Veilance, their luxury streetwear retailer and LEAF, their retailer of technical gear for law enforcement and military forces.
The company is a major influence in the "gorpcore" and "normcore" fashion movements, the wearing of minimalist, outdoor apparel in urban settings. -
Indigenous Tourism Association
Example only…. The Indigenous Tourism Association of Canada (ITAC) is being looked to for partial sponsorship of some of our content and television programming.
The Indian Relay is seen to be a link to the past and it is one of the mandates of the indigenous tourism association in Canada to promote events that strengthen indigenous identity with this type of event… (rough text)
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Westjet
Westjet is now one of Canada’s most successful companies – the company is carrying 66,000 passengers per day.
Toronto-based Sunwing is controlled by the Hunter family and WestJet was purchased by Onex Corp. in 2019. Crystal Hill, vice-president of CUPE 4070, the union that represents WestJet flight attendants, attributed the financial stability of Onex to the company having stronger net earnings last year.
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Southside Timber Mart
Example only… Oliver based business Southside Timber Mart has stepped up to the plate on a number of episodes sponsoring us with their wood products and services in kind.
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Government Sponsorship
Creative BC
Government of British Columbia
Government of Canada
Crown-Indigenous Relations and Northern Affairs Canada (CIRNAC)
Western Economic Diversification Fund (through Rudy Enzman)
Ministry of Indigenous Relations and Reconciliation
National Film Board of Canada
National Screen Institute
Community Futures
Accelerate Okanagan
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Municipalities and other orgs
Town of Oliver
Town of Osoyoos
District of Summerland
Summerland Credit Union
RDOS
BC Gaming Commission
UBC Okanagan
UBC Food, Wine and Tourism, Okanagan School of Business
Okanagan Film Commission
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Corporate Sponsorship
Arc’teryx
Icebreaker
Blundstone
Indigo Books
Indian Motorcycles
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*Additions to Original List (Nov 3)
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Individual Group Sponsors
Bottleneck Drive $2000
District Wine Village $2000
Burrowing Owl Winery $2500
Black Hills $2500
Waterfront Resort $2500
Spirit Ridge Hyatt resort $5000
Budget line item in documentary $10,000.
TOTA $5000
Osoyoos Tourism $2500
Sue McKortoff - who else?
Ray Weind - $2500
GOC Indian cultural affairs $10,000
Heritage fund $10,000
Any other cultural funding available that Dixon and Rich know about. -
RCMP
RCMP Musical Ride